Buttery, smooth, and undeniably crisp. Roots Tallow Purple Sea Salt Kettle Cooked Potato Chips are handmade from regeneratively grown Idaho purple potatoes and cooked in 100% pure tallow for a rich, golden crunch. Naturally vibrant and lightly salted, they deliver clean flavor, deep color, and the kind of satisfying bite only real food can offer. • Cooked in Pure Tallow – Traditional cooking fat brings out a buttery richness and clean, savory flavor seed oils can’t match. Each batch is crisped to perfection for a hearty, satisfying crunch. • Naturally Vibrant Color & Flavor – Purple potatoes are rich in antioxidants and offer a subtle earthy sweetness that pairs beautifully with savory tallow and sea salt. • Simple Ingredients, Nothing Extra – Made with only tallow, potatoes, and sea salt. No seed oils, gluten, GMOs, or artificial ingredients. Just clean, honest food.